Theperformancemarketingagencythatturnsadspendintocompoundingrevenue.
Full-funnel paid media across Meta Ads, Google Ads, YouTube, and LinkedIn — engineered on the Neogen RevenueNow stack with server-side attribution and AI-augmented creative. A Meta Ads agency and Google Ads agency in India built for D2C, SaaS, education, and real estate brands scaling across India and the GCC.
What is performance marketing?
Performance marketing is measurable paid media across Meta, Google, YouTube, LinkedIn, and programmatic — where every rupee of ad spend is tied to a revenue target, not a vanity metric like reach or impressions. In 2026, creative is 60%+ of the result; tracking + attribution is the other 40%. Bid algorithms are commoditised — what separates winners from losers is how fast you can test new angles, hooks, and formats, and how cleanly you can read what actually drove the sale.
Neogen Media runs performance marketing as one accountable team per client — a dedicated media buyer, creator, and analyst working in lockstep so nothing sits in a queue. AI-augmented creative briefs flow through Claude, OpenAI, and Gemini; visuals are produced in Midjourney, Kling, and our proprietary AI video workflow for weekly refresh velocity. Attribution runs on server-side GTM + Conversions API + first-party data, so the number in your dashboard matches the number in your bank account.
What this unlocks for your team
ROAS-linked targets
Every campaign is briefed against a blended ROAS or CPA floor tied to your unit economics — not a spend target.
Creative velocity
Weekly creative refresh: 8-15 new concepts shipped per client per month via AI-augmented pipelines.
First-party attribution
Server-side GTM, Conversions API, and enhanced conversions — we see what iOS14 hides.
Full-funnel allocation
Budget split across Acquisition, Consideration, Conversion, and Retention — not dumped into one stage.
How does a performance marketing agency engagement actually run?
Every engagement follows a 5-step operating cadence — audit, creative + offer lab, launch, attribution, and monthly business review. A dedicated buyer, creator, and analyst own execution; you get one weekly Loom, one monthly BR, and a live dashboard for everything in between.
Audit + account structure
Deep audit of existing accounts, pixel + GA4 + CAPI health check, unit-economics review, and a rebuilt account structure (CBO/Advantage+ on Meta, PMax + AI Max on Google) aligned to your revenue targets.
Creative + offer lab
Angle research, hook library, and offer architecture. Claude/OpenAI/Gemini write the briefs; Midjourney, Kling, and our proprietary AI video workflow produce statics, motion, and video at weekly cadence.
Launch + daily ops
Campaigns go live across Meta, Google, YouTube, LinkedIn, and Microsoft. Daily pacing checks, creative rotation, negative keyword sweeps, and placement pruning by the dedicated buyer.
Attribution + MMM
Server-side GTM + Conversions API + enhanced conversions feed first-party attribution dashboards. Weekly incrementality views and lightweight MMM keep allocation honest beyond last-click.
Monthly BR + creative refresh
Monthly business review against revenue targets (not spend targets), with next-month creative brief, budget reshuffle, and test roadmap locked in before the 1st.
Where teams deploy this
D2C scaling past ₹5Cr ARR
Shopify/WooCommerce brands breaking through the ₹5Cr-₹50Cr plateau — catalog campaigns, ASC, creative velocity, LTV-led bidding.
SaaS B2B demand-gen
LinkedIn + Google demand-gen for B2B SaaS — pipeline-sourced attribution, SQL/MQL tracking, CRM-closed-loop reporting.
Education + coaching lead-gen
High-intent lead-gen for ed-tech, coaches, and training institutes — lead-quality scoring, WhatsApp follow-up wired in.
Real estate inventory
Project-specific and inventory-led campaigns for developers — site-visit attribution, CRM routing, retargeting by funnel stage.
E-commerce catalog campaigns
Shopping, PMax, ASC, and DPA campaigns wired to your product feed with margin-aware bidding and catalog hygiene.
Retail foot-traffic + online hybrid
Omnichannel retailers balancing store visits and online sales — local campaigns, store-visit tracking, and hybrid attribution.
Built on best-in-class tools
Performance marketing on the Neogen RevOps Stack
Neogen performance marketing is not an isolated ads shop. It runs on the RevOps Stack — one accountable team per client, an AI-augmented creative pipeline, and a first-party attribution layer that ties every rupee of spend to pipeline in your CRM.
- One accountable team (buyer + creator + analyst) per client — nothing sits in a queue
- AI-augmented creative briefs (Claude/OpenAI/Gemini) + production with Midjourney, Kling, and our proprietary AI video workflow for weekly ad velocity
- First-party attribution via server-side GTM + Conversions API + enhanced conversions — we see what iOS14 hides
- Full-funnel budget allocation — Acquisition, Consideration, Conversion, Retention — never dumped into one stage
- Weekly creative tests with statistically-clean reporting — no calling a 3-day winner
- Monthly business review against revenue targets, not spend targets — your P&L is the scoreboard
What clients say about this work.
Safwan Rasheed
Head Of Operations · Faber Kerala
“We got Neogen Media on board for Faber Kerala and they've easily been the best performance marketing agency in Kochi for us. They set up our complete digital sales system and we've been consistently hitting an average ROAS of 20x since September. The Return On Investment was way beyond what we expected. Our showroom footfall and high-ticket product sales saw a massive boost and every result was trackable. If you want a digital marketing agency that actually gets you results, just go with Neogen Media. Highly recommended!”
Akheel Navaz
Founder · Best Homes
“I’ve worked with a lot of media teams, but Neogen Media genuinely stands out. From the way they understand branding to how they execute content, everything feels well thought out and result-oriented. They’re not just doing posts for the sake of it — there’s a clear strategy behind what they create, and it shows in the quality. What really impressed me is their consistency and attention to detail. Whether it’s visuals, captions, or overall direction, they maintain a strong standard across everything. It doesn’t feel random or rushed like many others in the market. Also, a big part of that comes from Rehdhil. You can clearly see the vision he has for the company. He’s not just running an agency, he actually understands what brands need to grow and positions things accordingly. Easy to work with, clear in communication, and focused on long-term results rather than shortcuts.”
Sebastian Cosima
Managing Director · Cosima Holidays
“Since one year, Neogen Media is our social media partner..! They handle our social media business leads very effectively. They are very professional and very responsive to all the concerns issue we raise. Team Neogen is well versed with latest technologies and very updated. Thanks to Rehdil Siyad and his team. We are looking forward for further association with them in the coming years..”
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Performance marketing — what growth leads ask
Real questions from founders, CMOs, and growth leads evaluating agencies in 2026. If yours isn’t here, bring it to the audit call.
Deeper reading on performance marketing
Digital Marketing vs Performance Marketing: What's the Real Difference (And Which One Does Your Business Actually Need)?
All performance marketing is digital marketing — but not all digital marketing is performance marketing. One builds your brand over time; the other drives measurable results right away. Here's how to decide which strategy your business actually needs...
Ecom Conversion Performance Marketing: 7 Signs It's Time to Hire an Agency
If your ad spend keeps climbing but ROAS doesn't, the problem isn't the platform — here are 7 honest signs your store has outgrown DIY ads and needs an ecom conversion performance marketing agency.
LinkedIn Ads Mastery: Step-by-Step Guide to High-ROI Campaigns
LinkedIn Ads are perceived as being expensive. And they are, but that is only part of the story. Why are they expensive? Because they are the only ones offering precise professional targeting. Target job title, job seniority, company size, and industry—or…
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